Web design is the process of collecting ideas and their aesthetic editing and layout in order to achieve a certain goal, which is the creation of a website. End users and their ease of navigating a particular website is what web design takes into account first.
Web design involves the use of various skills and disciplines used to plan and build websites.
Today, it is almost impossible to imagine the Internet without pictures, animation, music, various typographies, etc. That is why quality presentation of content is extremely important for a successful website, and it is also the basis of web design. The advent of smartphones has further expanded the reach of web design, and responsive web design has become a necessary element of any quality website.
Responsiveness (adaptability) of the website is another important functionality for which web design is responsible. Responsive web design means that the website is visible on all devices, not just desktops. Mobile phones, tablets, laptops – all these devices must be taken into account when designing a website.
Considering the fact that today most users search the Internet via mobile phones, and that mobile commerce has reached almost half of total e-commerce activities, it is clear that special attention must be paid to users of smartphones and other mobile devices in web design.
However, responsive web design does not only mean visibility on all devices, but also the functionality of the website on all devices. It is not enough for your site to be visible on mobile phones, but it must also be viewed, easy to navigate and fast. Page loading speed is a particularly important part of responsive web design.
There are many important elements of good web design, but some are of course more important than others. These five elements stand out as the most important:
Layout of elements – Layout of graphics, content and banners is the basis of web design. The most important thing is to make such a schedule that will enable visitors to find the information they are interested in quickly and easily.
Colors – The choice of colors depends on the purpose of the website, as well as the visitors for whom the site is intended. Whether it is a simple black and white design or a design that includes many different colors, the essence is to present the company and its brand in the right way.
Graphics – Graphics include various elements, such as logos, images, animations, icons, etc. All these elements serve to improve the appearance of the site, but also its functionality. Therefore, it is important that these elements fit in with other elements of the website, primarily with colors and content.
Fonts – Another element of web design that can improve the look of your site is the use of different fonts. However, it should be noted that most web browsers only recognize certain fonts, the so-called. “Secure web fonts”. This is why web designers generally only work with that group of generally accepted fonts.
Content – Although content itself is not strictly an element of web design, the way content fits in with other elements can certainly be subsumed under web design. The content itself must always be relevant, informative and useful for visitors, but it must also fit in with other elements into one clear and visually appealing whole. Also, the way the content is set up as part of the design, as well as the content itself are very important for the SEO optimization of any site.
Quality web design implies knowledge of many skills, so it is practically impossible for someone without years of experience and learning to be good at web design. Also, things in web design are constantly changing and it is necessary to always keep up with the times and keep up with all modern trends and changes.
If you need a website and you want a reliable web designer to help you create it.